MAP’s Rooftop Rothko at SFMOMA Sunday April 21,
2013 @ Blue Bottle Coffee Bar
Registration now closed: Friday 4/19/13
Check/Sign in 1 pm -1:30 pm, Shoot 2 pm sharp
Who:
SFMOMA’s Blue Bottle Coffee pastry chef
Leah Rosenberg and MAP founder and culinary artist Andrea Blum will
create a Rothko picnic blanket on the SFMOMA's Rooftop Garden for a collective
aerial photo of Bay Area food + drink artisans and the public.
Where:
SFMOMA rooftop Sculpture Garden and
Blue Bottle Coffee Bar. 5th floor.
When:
April 21, 2013. Photo participants check
in at rooftop between 1 pm -1:30 pm for set up sign in. Photo shoot begins at 2 pm sharp. The
shoot will last about an hour to an hour and a half. The event will be over at 5 pm. Drop off of food
items anytime after 11 am.
How:
Food/drink artisans will get their tickets/badge at the Minna Street entrance while the other participants can get their entry tickets/badge to the museum in the atrium at the info desk where there will be a list. The museum opens at 11 am. If you do not find yourself on the list tell the front desk you are part of the rooftop photo shoot as a back up.
Artisan Food and Drink drop off instructions:
If your items are bigger than a small backpack or shoulder pack, do not bring
the items through the front entrance. Instead drop them off at the Minna Street
entrance where you will get a badge for entry. Tell security you are part of the photo shoot in the sculpture garden on the 5th floor. Call Leah Rosenberg at 415-264-8697 who will meet
you at the Minna Street entrance and bring the items to the roof. This must
happen well before 1:30pm ( earlier the better). Suggestion: drop off early 11-12 and have a look at the
museum, check in at the rooftop around 1 pm and have a coffee.
What
to bring:
Artisans bring their tools and food craft to share as samples and to
set up as part the composition for the photo no larger than 2'x2'. Be inspired by color or form by
the museum collection. The Rothko is orange and blue and you could be inspired by those colors, for example. No cooking,
alcohol, or selling. Bring promotional cards for sure and sample-style ways to
taste your products. Keep
it simple. The items you bring represent what you do and make. We will make a
pattern with the items for the photo. Bring warm clothes in case.